ENS is launching “Namechain,” a Layer-2 blockchain solution aimed at reducing transaction costs and boosting scalability. Using zero-knowledge rollups, Namechain will inherit Ethereum’s security while offering a seamless user experience. This innovation reflects ENS’s commitment to accessible, decentralised identity within the growing Web3 ecosystem.

One of Ethereum’s most essential identification layers, the Ethereum Name Service (ENS), is growing its influence by creating its own Layer-2 blockchain, dubbed “Namechain.” Namechain is scheduled to launch at the end of 2025 and will employ zero-knowledge (ZK) rollup technology to boost the ENS ecosystem’s scalability and cost-effectiveness.

The initiative’s team, ENS Labs, wants to lower transaction costs and increase ENS’s accessibility for consumers while maintaining Ethereum’s well-known security architecture. A significant step for ENS and the Ethereum identity landscape, the move also reflects an increasing trend of Ethereum-based companies moving to Layer-2 solutions to improve performance and expand utility.

The Need for Layer-2: Scaling and Cost Efficiency

As Ethereum’s popularity grows, Layer-2 solutions are becoming crucial for scaling the blockchain, frequently resulting in high transaction prices and network congestion. Similar issues have been encountered with ENS, an Ethereum-based domain name service, where users must pay significant gas fees to register or administer names. These costs may deter customers from maximising the ENS service, particularly those in charge of several identities or smaller assets.

A Layer-2 approach focused on zero-knowledge rollups, which are intended to manage large transaction volumes more effectively, has been selected by ENS Labs to address these problems. Namechain will drastically lower gas rates by offloading Ethereum mainnet transactions, facilitating user interaction and ENS identity adoption. Namechain embodies ENS Labs’ dedication to enhancing the user experience by providing affordable and scalable solutions.

ENSv2 and the Strategic Shift to Namechain

The Ethereum Name Service has undergone a revolutionary re-architecture known as ENSv2, which enables it to progress from a basic Ethereum-based service to a complete Layer-2 blockchain. With this redesign, the ENS protocol is extended to Namechain, guaranteeing that ENS preserves its intuitive identity foundation while adding sophisticated scalability features. 

Preserving backward compatibility with ENSv1, the existing ENS configuration on the Ethereum mainnet, is crucial to this shift. Aside from a significant decrease in petrol prices, the team has prioritised a smooth user experience so that people won’t notice changes up front. By growing its technological infrastructure to accommodate expansion and get ready for new use cases, Namechain will continue to fulfil ENS’s purpose and pave the way for a more scalable future.

ENS Labs has used zero-knowledge Ethereum Virtual Machine (zkEVM) infrastructure to realise Namechain’s promise. Thanks to this technology’s strong alignment with Ethereum’s current design, Namechain can continue to work with Ethereum smart contracts and decentralised apps (dApps). 

By choosing to use a zkEVM, Namechain may scale without sacrificing the security provided by the Ethereum mainnet, allowing it to conduct transactions and intricate calculations off-chain. ENS Labs is currently choosing an existing zkEVM network and ensuring it satisfies the strict requirements for ENS transactions. Once merged, this zkEVM compatibility will optimise ENS functionality and promote wider Ethereum compatibility, making Namechain a highly safe and interoperable platform.

Critical Advantages for Users: Lower Gas Fees and Enhanced Security

Reduced transaction costs and improved security are the two main advantages that Namechain’s Layer-2 structure will provide consumers. Namechain, a ZK rollup, will combine and validate transactions off-chain, reducing Ethereum’s processing burden and resulting in cheaper petrol prices. This change will make the service available to a broader audience and especially helpful for people who manage several ENS identities or update their ENS accounts often. 

Namechain’s use of ZK technology will preserve Ethereum’s strong security while significantly reducing expenses. The network’s design achieves cost-effectiveness and Ethereum-level safety by guaranteeing the security of users’ ENS data and transactions.

With the creation of Namechain, ENS Labs joins an expanding list of Ethereum-based initiatives establishing Layer-2 networks, all of which aim to improve user accessibility and solve scalability concerns. The adaptability of Layer-2 technology throughout the blockchain ecosystem is demonstrated by projects like Uniswap, Kraken, and Sony Blockchain Labs, which have used Optimism’s OP Stack to create their roll-up networks. Namechain stands out, though, because of its novel zero-knowledge roll-up strategy, as ZK technology is renowned for offering increased data processing efficiency and privacy. This distinction demonstrates ENS’s dedication to innovation and solidifies its place in the Ethereum ecosystem, which may encourage other identity-focused initiatives to adopt comparable Layer-2 tactics.

Namechain’s Potential Impact on Web3

Since Namechain gives customers a more convenient and affordable way to manage their digital identities on the blockchain, its introduction marks a significant advancement for Web3 infrastructure. ENS’s transition to a Layer-2 solution supports Web3’s decentralisation, interoperability, and user sovereignty objectives by facilitating broad adoption and reducing entry hurdles. Namechain has the potential to support a new generation of Web3 apps that smoothly incorporate decentralised identification solutions into the Ethereum ecosystem. This action also follows more significant Web3 trends, where scalability and user experience improvements are increasingly crucial for increasing the utility of blockchain-based applications across various industries, including social media and finance.

Kelly
Kelly

Kelly has carved a niche in the dynamic world of Web3 over the past three years, combining her talents in marketing and writing to become a standout Web3 copywriter. Her journey in this innovative field is distinguished by her profound engagement with the decentralized technology landscape. Kelly’s creative prowess, coupled with her deep understanding of Web3, enables her to create compelling narratives that resonate deeply within the blockchain community. Beyond writing, Kelly’s marketing acumen has been instrumental in elevating various Web3 marketing projects, making them prominent in the realm of digital innovation.